Frequently asked questions

What is ActBlue Field Tools?

ActBlue Field Tools is a digital organizing platform used by campaigns, advocacy organizations, and nonprofits to build movements and drive action. The platform offers best-in-class tools for peer-to-peer texting, broadcast messaging, relational organizing, phone banking, forms, and more, all in one convenient hub for admins and volunteers.

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How is ActBlue Field Tools different from other organizing tools?

ActBlue Field Tools combines multiple tools into one streamlined system, making it easy to manage outreach without switching between platforms. It supports large-scale programs with high message volumes, offers integrations with key tools like NGP VAN and PDI, and provides unmatched client support.

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Who uses ActBlue Field Tools?

ActBlue Field Tools is used by Democratic campaigns, such as the Biden campaign, progressive advocacy groups like Black Voters Matter, unions like SEIU, and nonprofits like HeadCount. Clients range from local candidates to national organizations running voter registration, turnout, and relational organizing programs across the country.

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Does ActBlue Field Tools offer Peer-to-Peer Texting?

Yes, ActBlue Field Tools offers Peer-to-Peer Texting. This feature enables one-to-one messaging with new contacts (such as voters). Campaigns and organizations can:

•  Write initial outreach scripts and canned responses for volunteers to use.
•  Conduct direct outreach while remaining compliant with texting regulations.
•  Gather data during conversations using tags and custom fields tied to each contact.

Does ActBlue Field Tools offer Broadcast Texting/Blast SMS?

Yes, ActBlue Field Tools offers Broadcast Texting/Blast SMS. This feature allows organizations to reach large audiences in a single click. They can:

• Send mass messages to subscribed contacts, with the option for one-to-one follow-up conversations.
• Use short codes or 10DLC for delivery, depending on their program needs.
• Automate workflows with opt-in SMS, keyword-based triggers, and automated response scripts.
• Integrate with ActBlue to connect outreach with fundraising efforts.

Does ActBlue Field Tools offer Phone Banking?

Yes, ActBlue Field Tools offers Phone Banking. This feature enables organizations to connect with voters through efficient, volunteer-driven phone outreach. They can:

• Use a predictive dialer to connect callers only with contacts who pick up the phone.
• Build and manage scripts using an admin- and caller-friendly interface.
• Enable volunteers to make calls directly from a web browser or Field Tool's mobile app.

Does ActBlue Field Tools offer Relational Organizing?

Yes, ActBlue Field Tools offers Relational Organizing. This feature empowers volunteers and supporters to reach out directly to existing contacts, making outreach more personal and effective. Organizations can:

• Enable volunteers to sync their contacts, which are automatically matched to the voter file.
• Send messages and fill reports based on custom scripts and response tracking.
• Upload lists of target contacts to help volunteers prioritize outreach to high-value individuals.

How is pricing structured?

ActBlue Field Tools costs $0 to get started — you only pay for what you use. Once you're in, everything from the demo is waiting for you, from peer-to-peer texting and phone banking to canvassing and SMS fundraising, all in one platform.

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Usage costs vary by feature:

• Peer-to-peer and broadcast SMS: 2.5¢ per segment
• MMS: 5¢ per message
• Phone banking: 5¢ per dial
• Voter registration and forms: First 1,000 completions per month are free, then $0.08 per additional submission

Custom quotes are available for Enterprise accounts.

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Is there a help center or knowledge base?

ActBlue Field Tools offers a Help Center, where users can find step-by-step guides and training materials. Clients also receive best-in-class support, with an average email/direct message response time of 15 minutes or less.