Relational organizing (AKA friend-to-friend outreach) is the most effective way to convert contacts into advocates. Contact thousands of people via their most trusted messengers (their friends and family members).
Harness the viral power of social media by encouraging volunteers to share the social media content you post on Impactive. Create coordinated campaigns around breaking news, fundraising appeals, events, and more.
Use Video Story Collection on Impactive to collect written and visual content from supporters on why they choose to donate. Leverage this user-generated content to boost your fundraising or supporter engagement campaign.
Manage volunteers by creating teams, designating team leaders, and assigning specific calls to action based on affinity or issue interest.
Organize your contacts for quick outreach and engagement with custom tags and fields. Use these tags to build filtered lists on Impactive that match specific criteria, like event attendees and active voters.
Instantly view the performance of your different calls to action as soon as they go live. Make changes to scripts as needed, even in the middle of a phone or text bank.
View and export data on response rate, link clicks, and other key metrics. Plus, sync to NGP VAN, Salsa Labs, Every Action, Action Network*, or Action Kit* to keep data consistent across your digital organizing tools (enterprise plans only).
Michigan Liberation is a collective of advocacy organizations that works to end criminalization in Black communities and communities of color. Read how Michigan Liberation partnered with Impactive to harness the power of grassroots organizing ahead of 2020’s election.