Conduct high-volume strategic outreach via text. With a streamlined inbox built for speed, your volunteers can reach thousands of voters per hour. Our Peer-to-Peer Texting toolkit is battle-tested and proven to help campaigns and organizations of any size conduct outreach.
Filter contacts based on whether they received a certain script, responded to messages, or other custom fields, then cut new lists for follow-up. Leverage Impactive’s API to programmatically load new lists or sync from your CRM.
Export pre-built data reports or create custom reports to measure program results or A/B testing outcomes. Filter reports based on geography, scripts, or custom fields, then schedule reports to be delivered to your inbox daily.
Impactive automatically monitors opt-out keywords, prevents messaging contacts too frequently, skips landlines and disconnected numbers, filters out numbers with recent errors, and much more to ensure 10DLC compliance.
Benjamin Hoffman, Campaign Manager for Erik Bottcher for NY City Council. Bottcher campaign volunteers filled thousands of reports on NY voters ahead of the NY City Council primary.
“We wanted to find a tool that allowed us to do both Peer-to-Peer Texting and relational messaging in one application. The price point for the Standard plan was just right for us as a smaller campaign. In the end, the fantastic customer support and the team’s commitment to partnering with us closely made the onboarding process very easy.”
campaigns and organizations trust Impactive to organize and mobilize their volunteers.
10DLC refers to a set of texting regulations enforced by mobile carriers like Verizon and AT&T. With these regulations, political campaigns and organizations sending SMS or MMS messages (via both Peer-to-Peer Texting and Broadcast Texting) must register for 10DLC or face possible fines and blocked messages.
Impactive facilitates the registration process through our messaging vendor, Twilio, for all clients looking to send SMS or MMS texts. All you need to do is fill out and submit Impactive’s registration form with brand information, including business name, address, and type. We’ll do the rest.
10DLC registration timing varies significantly; while many registrations are accepted within a few days, others take up to a few weeks if additional information is requested. You can stay updated on your registration by viewing a status tracker on the peer-to-peer or broadcast pages of the admin dashboard. While your registration is pending, we recommend keeping texting to a minimum to avoid carrier-imposed consequences.
We strongly recommend our clients to follow other guidelines set by 10DLC regulations, like identifying your organization as the sender in initial outbound messages. Find Impactive’s best practices for minimizing list errors and opt-out rates in our Help Center here.
Peer-to-peer texting is the process of volunteers reaching out to supporters via text. Also called P2P texting, this texting strategy is an authentic way for organizations to engage with supporters and contact new supporters.
Peer-to-peer texting is a popular tool used to get out the vote, gather support for crucial issues, fundraise, and more. P2P texting is especially helpful for sharing information and persuading contacts because volunteers can initiate one-to-one conversations with recipients.
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