Advocacy organizations

Advocacy organizations use Impactive to build support for candidates and legislation. In 2020 alone, advocacy organizations like Planned Parenthood sent hundreds of thousands of text messages and registered tens of thousands of voters through friend-to-friend messaging, peer-to-peer texting, and more. 

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Advocacy organizations

Peer-to-Peer Messaging

Upload lists of contacts to spread the word efficiently: automatically cut lists of numbers to create bite-sized batches for each of your volunteer texters. 

Friends and Family Messaging

Generate high-converting text message content for your volunteers to send to friends and family members, driving donations, sign-ups, and more. 

Video Story Collection

Request video testimonials from your supporters to power impactful social media campaigns or lobbying packages for legislators. 

Teams and Leaderboards

Incentivize your volunteers to participate in more actions with gamification: create teams of volunteers and compare levels of engagement across teams. 

Ready to get started?

Connect with our sales team to learn how Impactive can benefit your organization.

Michigan Liberation

Learn how Michigan Liberation
promoted safe voting by mail during the COVID-19 pandemic: the organization generated 800,000 mail-in ballots during the state primary.

View case study

michigan liberation's Impact

976,737
Messages Sent
347,886
Actions Performed
105,346
Voters Reached

IMPACTIVE INCLUDES:

Friends and Family Messaging 

Volunteers can reach out to their personal networks to get involved and take action. A single message makes someone 10% more likely to take action themselves.

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Peer-to-Peer Texting 

Upload a list of phone numbers to facilitate thousands of 1:1 text conversations per hour between volunteers and voters. 90% of text messages are opened within the first 3 minutes of receiving them.

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Broadcast Texting 

Send mass text messages to your opted-in subscribers and volunteers with fundraising appeals, announcements, calls to action, and more.

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Teams and Leaderboards 

Volunteers can invite their friends and build teams to compete against each other to reach the top of the leaderboard.

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Video Story Collection

Volunteers can share a personal video (or photo) about why they support your campaign, initiative, or organization.

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Open Canvassing 

Volunteers can easily report back on the conversations they’re having, either online or in the field.

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Social Media Sharing 

Volunteers can share written content, media, or video links to Facebook, Twitter, and other social media sites.

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Voter File Matching 

Volunteers can match their personal contacts with the national voter file, filtering on party affiliation and voting frequency. This feature is optional and can be disabled for non-profit organizations. 

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Branded Voter Registration Page 

Create a branded, customized landing page where anyone can check their voter registration and find all the information they need to vote by mail or in person.

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Seamless Mobile Opt-In 

Anyone can opt in to take action with just two clicks from their phone.

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Trackable Custom Links 

Measure each individual volunteer’s engagement via custom, trackable short links in peer-to-peer, friend-to-friend, or broadcast texting.

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Target Contact Matching 

Upload a target list to allow your volunteers to engage with personal contacts that match that list.

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Ready to get started?

Connect with our sales team to learn how Impactive can benefit your organization.

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